Need a market specialist?

Statistics show that 40% of homes will fail to sell on their first listing attempt. This leaves many motivated sellers frustrated, discouraged, and tired. In the current market, it’s important to hire a market expert with a strong pricing strategy.

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TOP FOUR REASONS HOMES FAIL TO SELL

Lack of Communication

Ineffective or Nonexistent Communication

Many times listing agents seem to fade away during the listing period leaving the seller to wonder why they haven’t received an offer and why their home didn’t sell. Honest and timely feedback is not gathered and provided to sellers, nor is the listing agent trying to uncover objections buyers had in order to try and overcome them.

Improper Home Positioning

Ineffective & Inaccurate Pricing Strategy

Without an understanding of buyer psychology and market trends in a specific market, the home’s improper positioning on the active market will result in a weak pricing strategy which is wasting time and costing the seller money as the home sits for an extended period of time. This gives potential buyers the impression there’s something wrong with the home.

Weak Marketing Strategy

Not Utilizing Marketing Tools & Bad Marketing Strategy.

Nearly all expired homes had a failed step in their marketing strategy. From no staging to cell phone photos, the home doesn’t show well which results in a lack of emotional connectivity with the buyers. Incorrectly targeted social media ads are marketed to friends and not potential buyers. The inability of the agent to utilize all available internet marketing tools aids the listing’s demise.

Lack of Exposure

Small Database & Passive Agents

Passive agents within small brokerages aren’t saturating the market with your listing. Your home’s global presence is nonexistent and national exposure is mediocre at best. Agent had a “set it and forget it” approach, meaning they put it on the MLS, placed a sign in the yard and kicked their feet up waiting for it to sell itself.

Our Solutions & Promises

EXPIRED LISTING SPECIALISTS

EXPERT MARKET KNOWLEDGE & COMMUNICATION

We’ll leverage relevant market trends and information to raise the demand for your property ensuring your home is positioned on the market correctly which will then yield a higher profit for you in the shortest amount of time. We promise to never leave you in the dark and will provide real-time showing feedback along with weekly market reports.

PROFESSIONAL & POWERFUL INTERNET MARKETING

Using only the best photographers and partnering with the largest next-generation technology platform, our marketing will be expansive and precise. Your home’s online appearance will be attractive and appeal to buyers emotionally and social media ads are targeted to actual buyers!

LARGEST GLOBAL REACH & ACTIVE AGENT APPROACH

Powered by the largest GLOBAL real estate company, Century 21, your listing will get maximum internet exposure while we work grassroots local marketing to sell your most valuable asset.

Sell Your Home